M&M's Pop-Up Store at the Australian Open: A Sweet Experience in Melbourne

Get ready for a one-of-a-kind experience at the M&M's Pop-Up Store, located at the Australian Open 2025. As part of M&M’s exciting new multi-year partnership with the Australian Open, this pop-up store brings the brand's signature fun and colorful appeal to tennis fans and candy lovers alike. The store offers exclusive products, interactive experiences, and unique M&M's-themed merchandise that fans won’t want to miss.

Pop-up Store Details:

• Dates: January 6 – 26, 2025

• Location:

  • M&M's Pop-Up Store

    • Address: Garden Square, Melbourne Park, Melbourne, Australia

What to Expect?

• Exclusive M&M's Products: The pop-up will feature limited-edition M&M's in two Australian Open-exclusive colors—pink and light blue, produced locally in Ballarat.

• Interactive Installations: Visitors can engage with fun, immersive experiences, such as creating their own personalized M&M's mixes and capturing photos with M&M's characters.

• Exclusive Merchandise: Take home unique M&M’s merchandise, perfect for gifting or keeping as a memento from this sweet experience.

• Themed Décor: Step into a space inspired by the brand's flagship stores worldwide, including New York, London, and Shanghai, all while celebrating the Australian Open’s iconic atmosphere.

Why Visit?

The M&M's Pop-Up Store offers a truly sweet experience for tennis fans and candy lovers alike. From personalized candy creations to exclusive Australian Open-themed M&M’s, this pop-up is a must-see during the event. Make sure to visit January 6–26, 2025 to enjoy the fun-filled experience at Melbourne Park and bring home some colorful memories from the Australian Open!