IKEA is launching an exciting pop-up store in the heart of London, celebrating its iconic FRAKTA bag and innovative Swedish design. Titled "Hus of FRAKTA," this event combines fashion, function, and sustainability in a uniquely immersive experience that redefines the everyday.
Dates: November 28, 2024 – March 2025
Opening Hours: Daily from 10:00 AM to 8:00 PM
Location:
Address: 47 Neal Street, Covent Garden, London WC2H 9PZ, United Kingdom
Exclusive FRAKTA Designs: Limited-edition bags, accessories, and home goods inspired by IKEA’s beloved blue bag, reimagined in creative and unexpected ways.
Collaborative Collections: Explore exclusive pieces created in partnership with renowned designers, all showcasing the versatility and sustainability of the FRAKTA concept.
DIY Workshops: Get hands-on with upcycling and personalization sessions, turning classic IKEA items into unique, functional art.
Immersive Exhibits: Experience interactive displays that highlight the history, evolution, and cultural impact of the FRAKTA bag.
Hus of FRAKTA isn’t just a store – it’s a celebration of creativity, sustainability, and the everyday ingenuity IKEA is known for. This one-of-a-kind event brings the iconic FRAKTA bag to life, transforming it into a symbol of design innovation and modern living. Whether you’re a longtime IKEA fan or curious about its influence on fashion and culture, this pop-up offers something for everyone.
Don’t miss this exclusive opportunity to experience IKEA’s design philosophy in the heart of London!
